Higher Performance Insights | Compared to What? Leveraging the Power of Contrast

October 1, 2024
higher performance insights

Four words changed everything.

 

A blind beggar sat in Central Park, his sign reading simply: "I am blind."

 

Then Rosser Reeves walked by. The ad man saw an opportunity.

 

He added four words: "It is springtime, and..."

 

Donations surged. [1]

 

Why?

 

Because context matters. Because contrast illuminates.

 

We're surrounded by contrast every day, but we rarely notice it. It's the spice that makes the mundane remarkable, the unremarkable unforgettable.

 

Contrast isn't just about making more money or getting more attention. It's about seeing clearly.

 

When faced with a decision, a problem, or an opportunity, ask yourself: "Compared to what?" [2] 

 

This simple question unlocks new perspectives. It reframes challenges. It turns obstacles into springboards.

 

Remember: Your worst day is someone else's best day. Your smallest win might be another's greatest triumph.

 

Contrast reminds us to be grateful. To be present. To see the world not just as it is, but as it could be. [3]

 

So, the next time you're stuck, add those four words to your mental sign:

 

"It is springtime, and..."

 

What will you see differently?

Footnotes

[1] I want to acknowledge Dan Pink for introducing me to the above story in his book, To Sell Is Human.

[2] Influence: The Psychology of Persuasion by Robert B. Cialdini.

[3] The Goodlife Handbook by Epictetus.

 


Team Discussion Question

How can you leverage the power of contrast to reframe your challenges, illuminate opportunities, and inspire gratitude within your system? What "four words" could we add to your current perspective to see our situation in a new light?


Announcement


The Show with Joe: A podcast highlighting Higher Performance Leaders and the communities they inspire.

 

Coming this October: "The Show with Joe" - Unleashing Better Practices for Driving Healthy Campus and Highly Reliable Systems.

 

Dive into the hearts and minds of today's most impactful leaders as Joe explores the strategies, philosophies, and personal journeys that drive Higher Performance and positive change.

 

Each episode features in-depth conversations with visionaries who are reshaping better practices of engagement, program demand, and operational effectiveness.

 

You will learn actionable insights to elevate your own leadership and amplify your impact.

 

Whether you're an aspiring changemaker or a seasoned executive, "The Show with Joe" will inspire you to reach new heights and optimize your potential.

 

Join us weekly for thought-provoking discussions that challenge the status quo and ignite your passion for purposeful leadership.


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